When businesses decide to become a customer of Fuller Industries, it’s often because they begin to understand what’s really important to them. Without a doubt, price and quality are critical aspects of any supplier-customer relationship, but it’s the relationship itself that matters. That feeling that you get when you know someone’s in your corner.
At Fuller Industries we strive to create those partnerships, whether it’s our customers who work with us to grow their business and deliver a level of service that changes the game, or they want to be a recipient of that kind of service, through our various programs.
- Design your own custom brushes to be ideal for the task you need to complete. There’s no brush too large or small that we can’t create specifically for your needs.
- Work with our private-label division to create your own line of quality products and build your brand. We won’t put your label on anything that wouldn’t carry our label.
- We’re set up to create molded plastic parts that work with your specs, your manufacturing schedule, and your business. Let us know what you need—we can help.
- Be a distributor of commercial cleaning chemicals and supplies. You’ll be our customer, and we’ll help you build a book of business and serve your customers with our complete lines.
If you want to buy our commercial cleaning chemicals and supplies, find a distributor here.
Fill out the Customer Inquiry Form and we will be in touch to answer your questions.
What You Need to Know to Become a Distributor
At Fuller Industries, we understand the value of working together and creating partnerships. When you get right down to it, every business has, at its very heart, people. Every company and place of business has people working together to achieve something they couldn’t do on their own. And when you’re in the business of supplying commercial cleaning supplies, you understand that better than many people—mostly because you understand that people do better work, and get along better, when they’re in a clean, safe, well-maintained environment.
Fuller Industries believes in creating those environments where people can be productive and comfortable, and we’re the single-source solution for products and tools to help our distributors provide their customers with the tools to get there.
Of course, the definition of comfort and productivity evolve over time. If you don’t believe it, just turn off the Wi-Fi and gauge the reaction of any teenager in the general vicinity (And it wasn’t that long ago that this experiment would have been conducted with a TV set). At Fuller, we keep one eye on the future, and we’ve been investing in manufacturing technologies and integration to allow us to evolve our product line as well as the way we deliver it. At the same time we have a healthy respect for the past.
Why are we telling you all of this? Because we take our partnerships seriously. We’re committed to finding qualified distributors who want to create something new, and that will grow and prosper and benefit both your business and ours.
Partnership Is More Than Just a Word
At Fuller Industries, we give careful consideration to our commitment to our distributors, because it means something to us. If you partner with us, you get the strength of the Fuller Industries company behind you, a national manufacturer of commercial cleaning products. But we don’t just trade on our name, our reputation, or even the quality of our products. We’re always striving to improve, to meet the needs of our market head on, and deliver a level of quality and service to our customers and distributors that’s a cut or two above to what they typically see. How do we do that?
- We are constantly exploring ways to streamline and refine our supply chain to ensure on-time delivery.
- Fuller Industries invests in manufacturing technology and integration to maintain our position of leadership in the industry.
- We understand that insight into the market is invaluable and we’re always looking to learn more from our distributors and end users about ways to improve our products and the way they’re delivered.
- We create a customer service environment that empowers our team to solve problems.
- Fuller seeks to provide the tools and assets our distributors need to elevate their business and elevate their customer relationships.
How to Become a Distributor for Fuller Industries
Fuller Industries is a growing business and we’re nowhere near done establishing the footprint for our brands as the needs for commercial cleaning products made in the USA to the highest standards are constantly evolving. We’re always exploring new markets and looking for high-quality distributors that offer us inroads where customers are seeking new products to fulfill their needs in the janitorial and commercial-cleaning areas.
Our level of quality sets us apart from the other lines out there. We offer four brands: Franklin Cleaning Technology, FullPro, Simple Hygiene and TruMix.
Potential distributor candidates come in all shapes and sizes. We are always on the lookout for new partners who meet our standards and are looking to create a long-term, mutually beneficial relationship. Once we identify prospective distributor candidates, we conduct interviews and qualify them, looking at their goals and also how they fit in with our plans. It’s not that complicated: We want a partnership, so trust, teamwork, and commitment are all important to us. Once we find those attributes in a candidate, the distributor is reviewed by Fuller Industries senior management for final approval.
Become a Distributor for Our Brands
Each of the Fuller Industries brands has its benefits and special focus.
FullPro Distributor benefits:
- Access to our premium line of commercial cleaning products.
- Protected territories—our distributors have exclusive access.
- Margins are protected through reduced competition.
- Full availability to training tools from Fuller Technical Institute.
- Resources and assets for marketing and advertising through the Distributor Portal.
- Options to expand product line to include quality products from Franklin Cleaning Technology, Simple Hygiene, and TruMix.
- Partnership and commitment from Fuller Industries.
Franklin Cleaning Technology
- Access to our comprehensive line of proven commercial cleaning products.
- Shared training tools and resources from Fuller Technical Institute to ensure safe, effective use of products.
- Marketing resources and assets to improve sales and advertising effectiveness through the Distributor Portal.
- Options to expand product line to include quality products from Simple Hygiene and TruMix.
- Partnership and commitment from Fuller Industries.
Simple Hygiene
- Access to our full hand-hygiene line of products including hand soap, hand sanitizer, dispensers, and accessories.
- Shared training tools and resources from Fuller Technical Institute to ensure proper installation and use of hand-hygiene products.
- Sales support through through the Distributor Portal, where marketing resources and assets can enhance the effect of marketing and advertising.
- Partnership and commitment from Fuller Industries.
- Opportunities to expand the product line to include Franklin Cleaning Technology and TruMix.
TruMix
- Access to our dilution-control line of products including cleaning chemicals, dispensers, and accessories.
- Useful training resources from Fuller Technical Institute to ensure proper use of TruMix Dilution Control products.
- Improved sales and marketing resources Sales support through through the Distributor Portal, where marketing resources and assets can enhance the effect of marketing and advertising.
- Partnership and commitment from Fuller Industries.
- Opportunities to expand the product line to include Franklin Cleaning Technology and Simple Hygiene.
Distributor Resources
At Fuller Industries, we pride ourselves on our partnerships. The relationships we form with our distributors are built on trust and the idea that we can build something better working together.
We want our distributors to succeed from day one, so we give them the tools to help them achieve their targets, meet challenges head-on, and put their best foot forward in any situation. When you become a distributor with Fuller Industries, you gain access to our Distributor Resource Portal, which gives you updated resources and information as well as access to assets to help you sell our products more effectively.
This web-based library means you can find what you need, when you need it, including:
- Updated product information on the brands you carry for us, including FullPro, Franklin Cleaning Technology, Trumix, and Simple Hygiene.
- The latest photography of products, suitable for your advertising, sell sheets, and your own web resources.
- Case studies and product data reports that demonstrate the effective use of our products by active customers.
Current Fuller Industries distributor partners can access the Distributor Resource Portal here.